We’re sure by now you’ve all seen our exciting new range of products offered by Urban Veda, the newest brand added to the CDF portfolio and it must have got some of you wondering: What is this all about? What is Ayurvedic skincare?
Now, to answer that question, we first need to answer the question of what is Ayurveda?
Ayurveda is a medicine system that has its historical roots in India, dating back approximately 5,000 years. Its aim is to bring well-being and preserve health by keeping the mind, body, and spirit in balance. It is not a quick fix and is rooted in the mantra of “prevention is better than cure”. It is therefore a holistic, all-encompassing system that combines diet, exercise and lifestyle improvements in order to improve the mind, body and soul as a whole.
Now, where does this fit into skincare?
The ancient wisdom of Ayurveda fits seamlessly into the 21st century lifestyle. Our skin surrounds our whole body and everything we do in our daily lives affects the appearance and health of our skin. How much we exercise, what we eat, how much water we drink and not to mention the external elements our bodies are subjected to every day. It only makes sense that we see our skincare routine as a part of our entire body’s self-care routine. Ayurvedic skincare aims to adopt this holistic approach to our skincare routine so that we can have a sustainable, comprehensive and all-encompassing skincare routine that leaves our entire being feeling happy and healthy.
Urban Veda is inspired by age-old traditional herbal remedies. Their products are ingredient-led whilst being steeped in science. As can be seen by their Dosha questionnaire, they live by the ideology of a holistic skincare solution. The four main ingredients of Neem, Turmeric, Sandalwood and Rose are the driving force to helping our bodies keep its natural balance and to lead to optimal skin health.
These products have given us the wonderful opportunity to take advantage and learn from Eastern wisdom. As our philosophy at CDF is to bring you the best in skincare, it only made sense to also look far and wide (all the way to the East) for the products we believe in.
Shop our Urban Veda range today to discover the wonders of Ayurvedic skincare.